Host, moderator, voice, director
Twenty-seven years on Italian national radio, forty behind microphones, on stages and on set. For events, training, podcasts and advertising.
Formal or witty. Never dull. Always with grace.
Born in Bologna, spotted by talent scout Claudio Cecchetto and dragged to Milan alongside Jovanotti, Fiorello and Amadeus, all of whom went on to become household names in Italy. Copywriter, journalist, host, voice, director and cross-media entrepreneur, he moved from audio into video, web, animation, live events, visual effects and artificial intelligence.
He has three treasures, Fabio, Alice and Delia, and plenty of flaws. One turned out to be priceless: he's a synaesthete, so for him every sound has a colour. He's been making mischief on his clients' behalf ever since, on every medium there is.
years on air at Deejay, RMC, 101, 105, RDS, Play Radio and Number One
advertising scripts written, from jingles to TV commercials
events hosted, including Italy's Mediastars and ADC awards
hours of training for managers and teams at international groups
clients served by the xG group companies
his first company is born, today a content factory across Milan, Rome and London
On stage, at the panel table, behind the mic or behind the camera. The brief sets the tone.
Conferences, galas, awards and product launches. Announcer at events attended by Italy's President Sergio Mattarella, host for ADC, Mediastars and Replica Sistemi. Golden rule: read the room.
Round tables, panels and one-to-ones with CEOs, ministers and VIP guests. Active listening, meticulous preparation, well-judged irony.
Audio and video formats, branded or editorial, recorded and post-produced in his own studios. Podcast direction for finance, healthcare and B2B.
Commercials, documentaries, audio guides, corporate films, intros, outros and anthems. In Italian and English, with a bass register and a natural crooner's tone.
1979 to 2020
On local radio at 14, called up by Claudio Cecchetto to the young Radio Deejay in 1987. Thousands of live interviews with international artists, politicians and business leaders, often interpreting simultaneously on air.
News bulletins, Deejay Charts, "Sera Dedicata" and "Deejay alle 10".
Co-hosting with Fausto Terenzi, then solo.
Eleven years live, plus "105 Chips", Italy's first morning show to give away cash prizes on air, with comedians from Ciak and Zelig.
"Notte Net", Italy's first radio programme about the internet and new technology.
"All Inclusive", a magazine show with hundreds of studio guests.
The morning show on Corriere della Sera's radio station, with Tommaso La Branca.
The weekend morning show, until he stepped back from FM.
The Hit Parade under Claudio Cecchetto, later as consultant and trainer.
Aged 14: his first local radio show and his first recording studio.
Claudio Cecchetto brings him to Radio Deejay. He moves to Milan.
Designs the clipdecoder to send CD-quality voices down phone lines. First TV commercials and 3D idents.
First websites, for Radio 105, Radio Monte Carlo and Cairo Editore.
Founds xG Publishing and puts La Scala's theatre museum online in virtual reality.
Coins the term content advertising. "Notte Net" goes on air on RDS.
Becomes publisher of Classic Voice. A pioneer of stereoscopic 3D in Italy.
Acquires Central Groucho, a production house founded in 1984.
Launches Video2Sell and Video2Explain in London: any idea, explained in a minute.
Acquires Square, one of Milan's largest post-production houses. Rome follows.
Creates La radio rende for FCP, the biggest radio campaign ever run in Italy.
Video direction for Katy Perry live in Dubai.
xG mediagroup is born, with XR Production for extended reality.
Becomes an AI director: artificial intelligence enters every production.
Sanremo Festival, Planet Funk segment. Suzuki commercials with Carlo Conti.
L'Italia fatta a mano, his first documentary for Rai.
Copywriter since 1979, composer and registered songwriter. He invented Barilla's "UNZUNZ" sound, created sonic logos for Mitsubishi, Banco Popolare, Aruba, Riello and Yokohama, and conducted choirs for Coca-Cola and Wrangler.
For years the Italian voice of Jacques Cousteau's documentaries, the official voice of Rete 4 and Duel TV, of "Vite da Copertina" on TV8 and of Cairo and RCS titles, Corriere della Sera included. Dubbing and multilingual localisation director since the mid-1980s.
Chi pulisce più di ChanteclairChanteclair jingle. Italians still sing it.Se ti vuoi bene, LactofloreneLactoflorene jingle. "Love yourself, take Lactoflorene."One director for the whole chain, from strategy to broadcast, to get the most out of every radio campaign. Paolo has been doing it since 1979.
Strategy, media planning, formats and frequency. Twenty-seven years inside the stations and on the advertiser's side.
14,000+ scripts. Copy that's clear on the first listen and still remembered on the tenth.
Sung jingles, sonic logos, music, sound effects and bespoke foley, mixed to spec for every station.
His own voice, in Italian and English, from formal to tongue-in-cheek.
Finds the right voice for every brand: a network of actors, announcers, singers and choirs, Italian and international.
Directs voices, adaptations and localisation in every language, in the studio or remotely via Source-Connect and SessionLink Pro.
Created for FCP Assoradio, Italy's radio sales houses: the biggest radio campaign ever run in Italy. Unicom award winner, rerun in 2020.
An audio demo simulating the new station's shows, used to pre-sell airtime to advertisers.
Spot.radio's approach. It produces the commercials for the FCP Assoradio sales houses.
Spots produced by the group for BlaBlaCar, Zalando, Audi, Michelin, Peugeot, Eurospin, Gardaland, Milka, Universal Music and hundreds more.
The group's audio heart: three recording studios and a music studio in Milan, with voices from radio, TV and film in every language. Thousands of radio commercials produced since the 1980s. To hear what it can really do, listen to Spot.radio, its radio agency.
Since 1984, mid to high-budget TV commercials with international directors, drawn from a roster of talent around the world. Film culture, production efficiency and fast problem-solving, with Square's post-production under the same roof.
Direction, production, VFX
Filmmaker since 1989: Betacam, 16 and 35mm, Arri, Red, drones and helicopters. Today, video generators too. Hundreds of commercials, TV shows, music videos and concerts.
Square Post Production, in Milan and Rome, has created prosthetic make-up for major international stars.
Jane Fonda, Tiffany Haddish, Isabelle Huppert, Laura Dern, Ghada Atem, Cate Blanchett, Krow Kian, Sinéad Burke
AI-generated visual effects and commercials made entirely with AI, from idea to delivery, including for Rai Pubblicità. Alongside Flame, Nuke and DaVinci wherever an artist's hand is needed.
Showreels by sector and technique available on request.
Directing work at paolomonesi.tv
Handmade Italy. Paolo Monesi's first documentary for Rai, Italy's public broadcaster, as producer and director. A journey among the last artisans keeping a centuries-old craft alive: the making of musical instruments.
AI in TV commercials and special projects for Rai's radio stations. Accredited supplier for concept and production.
How to raise productivity and launch new services. Everyday AI, not conference-stage AI: his team has used it daily since 2022.
AI workshops for managers and teams, from E.ON to Bosch to Maps Health. Real examples, anecdotes and measurable results.
Internal communication, image repositioning and digital strategy for professionals and companies.
Trainer and coach
Tailored workshops and courses for managers, sales teams, professionals and students. Synaesthesia, neuromarketing and psycholinguistics, applied to the stage and the camera.
When the occasion calls for composure, authority and pace.
When the room needs a lighter touch. Never at anyone's expense.
Active listening, the right question, never upstaging the guest.
Hosts and interviews in Italian and English, live.
Technique, writing, synaesthesia, neuromarketing, psycholinguistics.
Decades of live broadcasting: grace under pressure and quick improvisation.
A few names among the 1,900+ clients of the group, across almost every sector and medium.
segreteria@paolomonesi.it
Toll-free from Italy 800 467428
WhatsApp +39 348 411 3090
Remote sessions: Source-Connect, SessionLink Pro
Via Cosimo del Fante 12
20122 Milano, Italy
Via Alessandro Allori 9
00142 Roma, Italy
5b Hamlet Road, Crystal Palace
London SE19 2AP